Christian Jacobsson
The purpose of this article is to present a model for developing shared cognition in teams, called the goal matrix. The theories and research behind the model is presented along with practical guidelines on how to use the model within a team. The model starts with the overall purpose of the team, why it exists in the first place. Then it defines an internal perspective, concerning team members and their roles, and an external perspective, concerning the stakeholders of the team. The purpose and the relationship between the internal and external perspective defines the context of the team. Further, the model describes three aspects of goals depending on the time horizon; process goals, future results and visions. The place and the time dimensions on goal achievement form six types of goals. These are internal standards and external standards, development goals and operative goals, guiding stars and vision.